Ecommerce analytics and digital data
At Unified, we harness the power of digital data and analytics to empower your ecommerce business. Accurate ecommerce analytics and digital data analysis can provide vital, actionable insights. Conclusions from our analysis will lead to website improvements, whether you're using Shopify, Magento (Adobe Commerce), BigCommerce or another platform.
We are Unified: your ecommerce analytics partner
Accurate analytics for ecommerce sites are vital for success. Our experts help you monitor and understand your successes, turning data into actionable insights for informed decisions. Whether you use Shopify, Magento, or BigCommerce, our analyses drive continuous platform optimisation.
We ensure your ecommerce site is optimised for superior performance, using data-driven strategies to outperform competitors. Our team of digital analytics experts is dedicated to enhancing your online business through precise and comprehensive data analysis, making us the go-to for ecommerce analytics and digital data.
Our ecommerce analytics services include:
We conduct detailed audits of your Google Analytics and Google Tag Manager setups, meticulously identifying weaknesses and opportunities for improvement. By ensuring accurate tracking and comprehensive data collection, we enable you to make informed decisions based on reliable insights. Our audits help pinpoint areas where your analytics configuration may be lacking, allowing for strategic adjustments that enhance overall site performance and user experience.
From auditing to implementing strategic improvements, we create a comprehensive action plan designed to enhance the reliability and richness of your data. By focusing on actionable insights, we enable you to make data-driven decisions that drive business growth. Our strategic development ensures that your analytics provide valuable, accurate insights, empowering you to continuously improve performance and stay ahead of competitors.
Our team specialises in integrating analytics tools, including Google Analytics 4 (GA4), Adobe Analytics and Ruler Analytics, into your ecommerce site. We configure your accounts to meet the highest standards, ensuring accurate data collection and reporting. Additionally, we integrate data from multiple sources into custom reports, providing a holistic view of your ecommerce performance. This approach allows you to leverage powerful the right ecommerce analytics software to enhance data reliability, enrich insights, and drive strategic decision-making for optimal business growth.
We offer specialised training and workshops to equip your team with the necessary skills for managing and analysing customer data using various third-party tools. If your team lacks expertise, our consultants provide bespoke training sessions tailored to your specific needs. These workshops cover everything from basic analytics concepts to advanced data interpretation,. This comprehensive training empowers your team with essential skills to harness the full potential of your analytics setup.
Setting up and managing ecommerce analytics software is just the beginning. Our ongoing support and consultancy services are designed to ensure you get the most out of your analytics tools. We collaborate closely with you to develop a robust measurement framework centered around your key business objectives. By discussing performance trends and important topics regularly, we ensure a comprehensive understanding and application of your data.
Why choose Unified for your ecommerce anayltics solutions?
Customised Analytics Solutions: Our services are tailored to meet the specific needs of your ecommerce business, ensuring precise data analysis and application.
Expertise Across Platforms: Whether it’s Shopify, Magento, or BigCommerce, our experts are proficient in a variety of platforms to maximize your analytics efficacy.
Expert Digital Data Analysis: Ecommerce Analytics Services involve collecting, analysing, and interpreting digital data from your ecommerce platform to improve decision-making, enhance customer engagement, and drive sales.
Continuous Monitoring and Improvement: We keep a vigilant eye on all relevant KPIs, from traffic metrics to conversion rates, ensuring your strategies remain cutting-edge.
Ready to improve your ecommerce analytics? Contact us today and let a leading ecommerce analytics agency elevate your data strategy. We're ready to provide insights that foster loyalty and drive sales in accordance to your KPIs. Leverage our expertise in ecommerce analytics to optimise performance, enhance customer experiences, and achieve unprecedented growth.